Got an idea for a business book? Let's test it out and move it forward.
Having an idea is just the first step.
Now you're asking yourself:
- Is it any good?
- Is the angle right?
- Will it work as a book?
- How do I structure it?
- What do I do next?
If only you could work through it all with a professional publisher....
Business Book R&D is an intensive, 1-to-1 programme that takes you through four simple stages:
- ARTICULATE: a supported inquiry process to help you articulate your idea more clearly
- TEST: a concept review to test robustness, distinctiveness and clarity
- DEVELOP: a 2-hour workshop to develop the concept and create a high-level structure for the book
- PLAN: a blueprint for writing, publishing and marketing your book in the way that suits you best, so you can go on to write it with confidence