BookGig
Today’s blog is over at BookMachine – it’s all about HarperCollins’s clever new initiative BookGig. https://bookmachine.org/2016/10/12/bookgig-the-publisher-agnostic-initiative-launched-by-harpercollins/
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Category Archives for "marketing"
Which writing style is right for you?
Jeff Goins divides bloggers into five ‘platform personalities’: The Journalist, who builds a platform on asking questions. This is my approach with The Extraordinary Business Book Club podcast. The Prophet, who speaks truth, often iconoclastically – Goins gives Seth Godin as one example, I suggest Michael Neill is another. The Artist, focused on creating something beautiful – for me, Akala and Elizabeth […]
Continue readingHow I learned to love marketing (and why you should too)
Yesterday in the 10-day book proposal challenge we were focusing on the marketing plan for the book, which is something of a Marmite task. One participant in particular approached it with a feeling of dread, but was pleasantly surprised. ‘When I saw today’s task my heart sank – so I’m surprised with what laying this out […]
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