The Creator’s Code: simple truths from complex data

The Creator's CodeToday’s blog was a guest post over at Birds on the Blog, in which I explore how Amy Wilkinson interviewed 200 top entrepreneurs and through sophisticated analysis reduced their collective wisdom to six astonishingly simple principles. She sets out those key skills for business success in The Creator’s Code – a book so incredibly readable and accessible it’s hard to believe it’s the product of five years of cutting-edge grounded theory methodology application.  

Simple is HARD, but so worthwhile. 

Read the post here: http://birdsontheblog.co.uk/the-creators-code/