Category Archives for "writing"

Think in slides, not pages

Sitting staring at a blank Word document can be a killer. That’s a lot of white space to fill. If you want to feel better about that, you have two options: 1. turn up the font size to 50, OR 2. make the white space smaller.  Allow me to introduce: the Powerpoint slide.  If you’re […]

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How not to cry live on Facebook

Here’s the thing about competitions and challenges: they are super-motivating (to most people – I get that it’s not everyone’s bag) and someone will be utterly delighted at the end. But the thing about having a winner is that it means you have to have people who are NOT winners, and that – to borrow […]

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A (fore)word in your ear…

What’s the difference between a foreword, a preface and an introduction? Well, I’m not sure there are legal definitions, exactly, but here’s the generally understood convention:  A foreword is written by someone other than the author, typically a luminary in the field, and talks about how important this topic is and what a fabulous job […]

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Which writing style is right for you?

Jeff Goins divides bloggers into five ‘platform personalities’:  The Journalist, who builds a platform on asking questions. This is my approach with The Extraordinary Business Book Club podcast.  The Prophet, who speaks truth, often iconoclastically – Goins gives Seth Godin as one example, I suggest Michael Neill is another. The Artist, focused on creating something beautiful – for me, Akala and Elizabeth […]

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The clock is ticking…

Today’s the day: particpants in the 10-day Business Book Proposal Challenge have until midnight tonight to upload their proposal into our Facebook group to be in with a chance of winning a publishing deal. There are seven so far, with another six or seven promised by the deadline. I can’t WAIT to read them – […]

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Print books, ebooks, and rich reading

Every month I write a ‘Digital Digest’ for the Independent Publishers Guild and this month there was a slew  of statistics that, on the surface at least, are hard to swallow for a digital publishing enthusiast like myself. I had a bet with our production director back in 2010 that half our revenues would be […]

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When was the last time you laughed so much you cried?

Yesterday I interviewed Andy Cope, author of The Art of Being Brilliant and The Little Book of Emotional Intelligence, for The Extraordinary Business Book Club podcast.* I was particularly interested in how the books work alongside the movement – The Art of Brilliance is a training and coaching company working with businesses, schools and communities […]

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How I learned to love marketing (and why you should too)

Yesterday in the 10-day book proposal challenge we were focusing on the marketing plan for the book, which is something of a Marmite task. One participant in particular approached it with a feeling of dread, but was pleasantly surprised.  ‘When I saw today’s task my heart sank – so I’m surprised with what laying this out […]

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The obligation of the audience

Here’s one thing Seth Godin said when we spoke that keeps bouncing around my head. You can have it in yours, too – here, see what you make of it. He’s talking about people sidling into auditoriums to hear a speaker but positioning themselves near the back, on an aisle seat, ready for a quick […]

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What happens when you write?

Today’s blog post can be found over at Birds on the Blog – a musing on the hidden benfits of writing, including wisdom from Euan Sample, Michael Neill and Seth Godin in conversation.  http://birdsontheblog.co.uk/writing-putting-words-to-the-music/

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