Category Archives for "writing"

Morning Pages – the experiment

A Blank Page is a Gift You know how when four different people tell you how great something is in the space of a week? That was the point at which I felt compelled to investigate Morning Pages – a practice recommended by Julia Cameron in The Artist’s Way. You write three sides of letter paper (translation: A4) in […]

Continue reading

Stepping Up, Standing Out

Your book matters. Present it like it matters. Look again at the non-fiction books that have made an impact on you. The books that leapt of the shelf (real or virtual) at you, kept you turning the pages, the ones you keep dipping back in to, that you recommend to others. As a reader you […]

Continue reading

Publishing as Strategy: The Sweet Spot for Your Book

The sweet spot for your book: the intersection of what you’ve got, what they want, and where things are heading. What does ‘strategy’ mean to you? If I asked you what your strategy was for your small business, how would you answer? It’s a loaded word which means different things to different people, but for […]

Continue reading
1 15 16 17