When you’re working on the book you’re working on the business

It’s Day 5 of my 10-day business book proposal challenge, SO much great work going on in the group and some amazing titles taking shape. Today’s task was all about your author biography, and people are finding that this has benefits way beyond simply putting their proposal together. Here’s what one participant said:

‘Making this bio more visible was again a very positive and much needed exercise. I used it to update my speaker page, LinkedIn profile, added it to a PDF I send out to clients as a summary after they’ve had a complimentary kickstart session with me, and of course included it on my website.’

For me, that’s what it’s all about. The thinking you do on your book is thinking that feeds back into the business, and vice versa.